Desired Goal:
To inspire creativity and uncover innovative solutions by exploring hypothetical scenarios that challenge assumptions and norms.
The Tool's Purpose:
The “What If Analysis” helps teams think outside the box by posing imaginative, sometimes extreme, hypothetical questions. It encourages creative solutions that push boundaries and reveal opportunities in unexpected situations.
Overview:
The exercise starts by brainstorming “What If” questions to challenge assumptions about a problem or idea. These scenarios force the team to consider new possibilities—such as extreme limitations, unique user situations, or futuristic conditions. By exploring how an app, product, or service could adapt or excel under these constraints, teams identify opportunities for innovation. The best, most feasible ideas can then be incorporated into the design process.
Benefits:
– Encourages divergent, imaginative thinking.
– Challenges teams to break away from traditional solutions.
– Identifies opportunities for innovation under unique or extreme conditions.
– Strengthens adaptability and creative problem-solving skills.
Use Case Scenario:
A GIS company is designing a mapping app for environmental consultants. They conduct a “What If Analysis” by posing questions like:
– “What if users had no internet access?”
– “What if the app had to work with minimal battery drain?”
– “What if users could only interact with the app via voice commands?”
Through this process, the team generates innovative ideas such as offline map functionality, low-energy display modes, and a voice-activated interface for hands-free use in the field. These ideas expand the app’s capabilities, making it more resilient and versatile in real-world conditions.
